Wednesday, 5 December 2012

Importance of typography

Recently, in class we looked at the importance of typography in title sequences. Often enough, the actual words link into the title sequence and play a big part in how the sequence flows. We looked at the title sequence of the film Catch Me If You Can. This title sequence is very much driven by the typography and the way the words are placed on the screen deliver aspects of the films genre and possibly could foreshadow events in the film. The credit font elongates and forms the illustrations in the sequence. For example, the word will stretch down and then the line of the letter will act as a door that people walk out of. The font of this title sequence also shows that it isn't going to be a serious film, as the round and boldness of the font brings out the comedic genre of the film. This is another thing we looked at. Depending on the way the font looks, it often depicts the overall genre of the film. It may also signify what age or gender it will attract. For example: Horror films often have the font appearing to signify death and danger by the lettering being BIG AND BOLD which shows it is inappropriate for a younger audience. (despite this, there is also the certificate that displays this but still..)The horror font often has blood and maybe weapons are used to shape the lettering. 



This is a prime example of typical typography for a horror film. It is bold and sketchy,the use of blood and a weapon also shows the genre of this film. I believe the horror genre is the easiest to display in the font as the characteristics of a horror film are easily distinguishable, whereas a genre of comedy or drama may be more subtly shown through the font. 

horror-movie-poster-lettering-1980-mothers-day.jpg


CATCH ME IF YOU CAN TITLE SEQUENCE :

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