Art Of The Title - homework

'A great draftsman and visual storyteller, Saul Bass ran the gamut of techniques for his title sequences: montage, live action, cut-out paper animation, typography in motion, to name a few.' I find this interesting because it shows how unique the works of Saul Bass were. There were a number of factors that contributed to his successful title sequences. 

'The idea for using cigarette packaging for the opening sequence was suggested by the film’s director.' Considering the film is called 'Thank You For Smoking' I believe the iconography used in the title sequence is very simple, but it works well.

 'European cinema was deeply influenced by modernism, and aspects of this visual sensibility were brought to the US by filmmakers who were fleeing the Nazis.' I find this interesting because it brings aspects of historical knowledge and understanding into the production of film making. It will also be popular with the public as often non-fiction based films on major historical events sell well.